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Disney CEO Bob Chapek said that the company is working on the launch of an ESPN sportsbook app. In addition, it will allow Disney to become a bookie in the future. Also, Chapek said that the company is receiving many inquiries about the venture.
Disney has been thinking of expanding into the sports betting industry. Last month, Disney talked with bookie software and sports betting platform providers. In addition, Chapek said that ESPN is the ideal medium for the sports wagering venture.
During the D23 fan event, Chapek said that the company is working hard on the sports betting app. Also, sports wagering is one of the focus points for the conglomerate.
According to 9DollarPerHead.com sources, Disney believes that their under-35 sports audience wants sports betting as part of their lifestyle. The Disney CEO added that he got several inquiries from interested parties.
Currently, Disney has a presence in the sports wagering industry via ESPN. The cable channel signed a deal with William Hill and DraftKings in September 2020. Since then, Caesars acquired William Hill.
Under the sports betting deal, ESPN will promote DraftKings’ daily fantasy sports updates. On the other hand, ESPN has been featuring William Hills’ betting odds as part of its deal. Caesars acquired the William Hill deal as part of the acquisition.
According to bookie tutorials and news sites, Disney has been preparing its ESPN sportsbook for some time. However, there’s no definite timeline for its launch.